In today’s digital age, album sales have dropped, and with tours and festivals cancelled due to the pandemic, artists need to find other ways to generate more revenue and continually adapt to the changing landscape. Streaming services have diminished their record sales, and they’ve therefore turned to selling merchandise as part of bundles: if you buy a physical or digital album, you get a T-shirt. It’s one of the tactic’s that popular artists have turned to so they can buff up their revenues.
COVID-19 has changed the day-to-day activities of all industries. Fashion, streetwear and athletic apparel companies aren’t exceptions. However, using their designing and manufacturing expertise, these companies have found ways of helping to protect people against the COVID-19 pandemic. You probably see it around you already: masks are everywhere in store. Although wearing them has been [...]